summer resort COLLECTION inspiration

posted by moochi
//
collection
//
Comments
30
Oct
 

the moochi summer resort COLLECTION will launch in store next  friday 7 november, encompassing 12 wearable resort looks for the new season. finding inspiration from poolside living and ethereal ombre colour, the new COLLECTION consists of easy wardrobe pieces designed for travel, parties and holidays.

here's a little peek at some of the images that inspired our design team. save friday 7 november in your calendar to celebrate the launch with us in store.




the espy

posted by m o o c h i
//
inspiration
//
Comments
24
Oct
 

espadrilles have survived 700 years in style. the shoe originated in 14th-century, worn by peasants in the spanish pyrenees, and then revitalised by audrey hepburn, as princess ann, when she kicks off her high heels in favor of flat espadrilles in the 1953 classic roman holiday and again when screen siren grace Kelly was photographed lounging in espadrilles on the set of to catch a thief in 1955.

lucky for us, they're again now basking in the sartorial spotlight with fashionistas and bloggers ditching their heels in favour of these laid back, stylish and comfortable kicks. with natural, braided rope soles, the shoes instantly take on an aura of effortless chic. here are some of our favourite street style snaps to inspire:

 shop the moochi black croc espy and the tipped espy.




jacket slinging

posted by m o o c h i
//
personal styling / inspiration
//
Comments
21
Oct
 

there was a time (not that long ago) when slinging a jacket over your shoulders was perceived as pretentious and a bit silly, but now the look is all over street style blogs and has been de rigueur at fashion weeks in new york, london, paris and milan. we're skipping sleeves in favor of a slung-jacket look: not actively putting on the jacket or coat, just letting it be there, draped on their shoulders and guarding us against the cold.

logistically, of course, this is no easy feat. forget hugs when greeting a friend, shoulder bags are impossible and add a bit of wind and your jacket is left splayed on ground. really doing anything with your arms is out of the question. but impractical as it may seem, there is a way to pull off  jacket-as-cape without losing your top layer.

the best time for slinging is when you’re in transit, going from a-to-b - from the office to a nearby outside meeting, or from the school run back to the house. once inside, wearing a coat like this is a stylish way to forgo the coat check. one pitfall of this trend is that without the jacket secured on your arms it can easily fall off and be forgotten e.g in the back of the cab... so try with caution!

here’s a few of our fav moochi pieces we’ve styled in our little “perched over her shoulder” looks for you this week. enjoy! 




how to create a 'loved up' braid

posted by m o o c h i
//
beauty / dress week
//
Comments
16
Oct
 

 

The talented team from Dry & Tea give us an insider look at how to create their signature ‘Loved Up’ style as seen at the ‘Art of Dressing Up’ event presented by Fashion Quarterly for Moochi Dress Week

  1. Spray your hair with Redken Iron Shape 11
  2. Curl your hair with tongs and section into 3
  3. Back comb the roots of the top section and then put into a ponytail
  4. Twist then wrap the two side sections around the ponytail and fasten with bobby pins
  5. Back comb the ponytail and then divide in 2 and braid each piece
  6. Wrap the plaits to create a loose bun and secure with bobby pins
  7. Spray with Redken Control Addict 28 

 




dress week launch

posted by moochi
//
events / dress week
//
Comments
15
Oct
 

check out the photos from our auckland dress week launch event at moochi refinery in newmarket. a special thanks to everyone who came along, as well as our friends at fashion quarterly magazine, cointreau, cool food, mac cosmetics, dry & tea and redken.




a treat for you

posted by Michael
//
dress week
//
Comments
09
Oct
 

we all know the next best thing to a getting dressed up in a great new outfit is all the little things that go with it… from essential beauty products to help you complete the look to delicious treats to sweeten the moment, our coveted gift with purchase offer is back featuring more than $200 worth of goodies.

every purchase made over $350 this weekend will receive a dress week gift with purchase bag that includes*:

moochi xx qvs weekend bag
flossie
concierge voucher
go healthy go anti-wrinkle collagen support
plantae certified organic skincare day lotion
redken mess around 10 disrupting cream-paste
essie nail polish
rexona invisible dry antiperspirant
qvs angled foundation brush
via hair knots
the collective voucher

*while stocks last. only valid for purchases of $350 or more. offer valid from friday 10 october to sunday 12 october. non-refundable and non-redeemable for cash. limited numbers available.




FASHION QUARTERLY & MOOCHI present - the ART of DRESSING UP

posted by m o o c h i
//
dress week
//
Comments
09
Oct
 

fashion quarterly, fashion editor sally-ann mullin together with beauty editor, sarah murray present a summer occasion styling workshop in association with moochi dress week. they talk through some key summer occasions, including the summer wedding guest, summer cocktail or work christmas party and black tie, with key styling tips on what to wear and how you can transform the same dresses into your day-to-day wardrobe.

shot by steve tilley photography, edited by thievery studio, make-up by kiekie stanners for mac cosmetics, hair by kath gould for redken, model juliette perkins, red 11 management, presented by sally-ann mullin and sarah murray for fashion quarterly, furniture featured is mr bigglesworthy at process pr showroom.




dress week lookbook

posted by moochi
//
lookbook / dress week
//
Comments
08
Oct
 

summer dress week is almost here and the full lookbook is now up online! all styles avaialable in store and online friday 11 october. 




your guide to what's happening in store

posted by moochi
//
events / dress week
//
Comments
07
Oct
 

for full event details, click here to read edition magazine.




dress week looks like this

posted by moochi
//
events / dress week
//
Comments
07
Oct
 

dress week is upon us! launching this friday in store, our favourite celebration of the year is finally here featuring a beautiful collection of dresses for all your summer occasions and you can now view the full lookbook in our latest edition magazine. click through to view the magazine and you'll also get all the details of the amazing events happening in store this weekend to celebrate the art of dressing up: http://bit.ly/1oJR78Z.




Load more