moochi story

moochi made

as part of our commitment to greater transparency in garment production, we want to share a behind the scenes look at the making of your moochi pieces

moochi made

the creation of each moochi garment is a unique process, specifically and individually crafted by a team who are focused on excellence, style and quality. as the value of slow fashion is in deeply rooted in our dna, we have always designed with longevity in mind

the life of a moochi garment begins as a sketch, hand drawn on paper. inspiration is drawn from multiple sources including international design trends, fabric and colour swatches, landscapes, art and architecture. the moochi archives are also explored, to evolve existing designs and reimagine much loved styles

once the garment design is selected from countless sketches, it is positioned onto the design room wall in the moochi design pod, where it becomes part of the storyboard for the upcoming palette. from here it will travel through many hands before coming to life in stores and online, working with manufacturing partners locally and across the globe, each chosen for their unique skills, aligned values, and commitment to the quality we love and trust; together building the mooch brand to what it is today

our strong partnerships mean we prioritise long term relationships, built on integrity, excellence, and connection as we work together to make garments that our customers will love for years to come

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